Septeo CNEE: Product Marketing Manager (w/m/d) für SaaS und On-Premises Lösungen
Septeo CNEE
Job description
Headquarters: Karlsruhe, DE, Lauf a. d. Pegnitz, DE, Nordwalde, DE, Remote, Germany URL: http://stp.one Kurzbeschreibung Du bist ein Marketingtalent (w/m/d) mit Schwerpunkt im Bereich B2B Produktmarketing? Du möchtest dich beruflich neu orientieren und unser Unternehmen mit deiner Produktmarketing-Expertise in einem stark dynamischen und international wachsenden Umfeld begleiten und vorantreiben? Als Product Marketing Manager (m/w/d) spielst du eine zentrale Rolle in der Vermarktung unserer Legal Tech Produkte. Du arbeitest eng mit dem Produktmanagement, Marketing und Vertrieb zusammen, um unsere Produkte optimal am Markt zu positionieren und unsere Zielgruppen effektiv zu erreichen. Klingt gut? Dann bist du bei uns genau richtig! Dein Arbeitsplatz / Standort: Du kannst an einem unserer deutschen Standorte oder deutschlandweit remote aus dem Homeoffice arbeiten. Deine Aufgaben Messaging & Positioning: Entwicklung und Umsetzung von Produktmarketingstrategien, inklusive Positionierung und Messaging für unseren nationalen und internationalen Märkten inklusive der Konzeptionierung der relevanten Marketingaktivitäten. Content Creation: Erstellung von zielgruppenspezifischem Content zur Produktvermarktung in Abstimmung mit allen relevanten Stakeholdern. Release & Launch Management: Planung und Durchführung von Markteinführungen neuer Produkte und Funktionen. Kunden- & Marktanalyse: Durchführung von Kunden- und Marktanalysen zur Identifizierung von Personas und Markttrends. Competitive Intelligence: Durchführung von Wettbewerbsanalysen und Aufbau eines klaren Verständnisses der Marktpositionierung. Sales Enablement: Unterstützung aller Vertriebskanäle durch Sales Enablement, inklusive Training und Bereitstellung von Verkaufswerkzeugen. Produkt GTM Strategie: Entwicklung einer Go-to-Market-Strategie in Zusammenarbeit mit Produktmanagement, Marketing und Vertrieb inklusive zielgruppen-, produkt- und medienspezifische Begleitung der Umsetzung von Kampagnenstrategien und übergreifenden Kommunikationsmaßnahmen mit Fokus auf Lead Nurturing. Produkt Strategie: Unterstützung des Produktmanagements bei der Entwicklung langfristiger Produktstrategien im Bereich Legal Tech SaaS Lösungen. Analyst Relations: Pflege enger Beziehungen zu Schlüsselanalysten und Sicherstellung der Präsenz in relevanten Berichten. Product Evangelist: Zusammen mit deinem Produktmanager fungierst du als primärer Vordenker für die Produkte, die du betreust, und hältst Vorträge, gibst Medieninterviews und erstellst Content. Dein Profil Mind. 3-5 Jahre Berufserfahrung in einem internationalen Umfeld im Product Marketing oder Product Management, vorzugsweise in der Software-SaaS-Branche und/oder in der Legal Tech-Branche. Von Vorteil ist auch ein abgeschlossenes Studium oder Ausbildung mit Schwerpunkt auf Marketing, Product Management, Wirtschaftsinformatik oder vergleichbar. Nachweisliche Erfolge in der Entwicklung von produktbezogenen GTM-Strategien und Durchführung der Marketingmaßnahmen im B2B Bereich. Hohe Kunden- und Dienstleistungsorientierung Herausragendes Organisationstalent, Pragmatismus und ausgeprägte konzeptionelle Kompetenzen Vorausschauende, durchsetzungsstarke, kooperative und selbstständige Arbeitsweise Ausgeprägte Kommunikationsstärke, Kreativität, Teamorientierung und Flexibilität Erfahrung in der Verwendung von KI-Lösungen wie ChatGPT, Claude und Co im Product Marketing, z.B. zur optimierten Content-Erstellung, Konzeptionierung und Visualisierung Fließende Deutsch- und Englischkenntnisse Sprache in Wort und Schrift Bewerbungsprozess Virtuelles Kennenlernen: In einem 20-minütigen Austausch mit unserer Recruiterin schauen wir gemeinsam auf die gegenseitigen Erwartungen. Digitales Interview: Im nächsten Schritt lernst du unsere Führungskraft kennen und tauchst tiefer in die Rolle sowie fachliche Themen ein. Aufgabe & offene Fragen: Nach dem ersten Gespräch erhältst du eine Aufgabe von uns. Die Ergebnisse besprechen wir gemeinsam – entweder vor Ort oder virtuell. Dabei klären wir alle offenen Fragen, du lernst einen Teil des Teams kennen und erhältst – bei einem Vor-Ort-Termin – zudem einen persönlichen Eindruck von unserem Arbeitsumfeld. Benefits Unsere vollständigen Benefits & Vorteile werden im Rahmen unseres Recruiting-Prozesses erklärt, aber auf unserer Karriereseite bekommst du bereits einen guten Überblick: https://www.stp.one/en/careers Als europäisches Unternehmen unterscheiden sich unsere Benefits je nach Land, einige Benefits gelten jedoch für alle Mitarbeitenden: Jährliches Weiterbildungsbudget sowie konkrete Karrierepfade Mitarbeitendenempfehlungsbonus Mobilität: z. B. Fahrradleasing, Bezuschussung bei öffentlichen Verkehrsmitteln Workation: bis zu 30 Tage pro Jahr innerhalb der EU Bildschirmarbeitsplatzbrille Steuerfreie Sachbezüge Events & Firmenfeiern (Sommerfest, Jahres-Kick-off usw.) Flexible Arbeitsmodelle (hybrid, Home-Office,Teilzeit usw.) Englischkurse für alle Level Kontaktdaten Melde dich bei Fragen gerne bei unserer Recruiterin Alexandra Ferschke E-Mail: jobs@stp.one Über uns Sharing Trust and Passion for Unity One Team. One Mission: We are stp.one and together we simplify legal work. In our industry, we have the opportunity to drive innovation every day. The great ideas of our colleagues ensure that we are shaping the AI-driven future of legal tech. You can help our clients to be successful and enable smart digital experience. Across various locations, all of us collaborate with purpose, creativity, and passion to redefine how legal professionals work. At Septeo (ex. stp.one) everyone has a voice. We believe in the strength of diversity and are proud to bring together people from different backgrounds, skill sets, and walks of life - because it’s these unique perspectives that drive innovation and success. Your impact matters Join us in our journey to become the market leader across Europe. Be yourself, thrive in a supportive environment, and tak
Requirements
- Analytics, Cross-Browser Development, Google Analytics, Infrastructure Orchestration, Cyber Security, Endpoint Security, Cross-Selling, Analytics Tools, Ecommerce Web Development, and Ecommerce Management
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